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SpotlightDe loopbaan van UT-alumnus Tim van de Rijdt (40) is allesbehalve dertien in een dozijn. Na Newcom en Google werkt hij inmiddels als chief marketing officer bij kweekvleesbedrijf Mosa Meat. ‘We gokken niet op een massale gedragsverandering van de consument, daarom kweken we vlees.’
SpotlightThe career of UT alumnus Tim van de Rijdt (40) is anything but run-of-the-mill. After working for Newcom and Google, he is now Chief Marketing Officer at cultured meat company Mosa Meat. ‘We’re not counting on any mass consumer behaviour change; that’s why we cultivate meat.’
November 2024 marked ECIU university birthday - 5 years ago the journey has started. University of Twente is partner of this European network of universities. To celebrate this milestone, a fresh new magazine was prepared in collaboration with us, U-Today.
